A. Brackett Cycles
Web Design
To say that Ashton Brackett is a bicycle expert would be an understatement. He grew up in a high-end bike shop that his family-owned and quickly learned the ins and outs of precision bicycle building and tuning. His passion for a customized fit and the pursuit for the perfect ride lead him to become a certified mechanic and frame fabricator.
Ashton came to me with the need to tell his story and to show his expertise in a new portfolio website. The goal was to show the raw and highly customized process that Ashton provides for each client. Showing examples of previous builds and revealing their specs to the audience helps to build confidence in the buyer. Additionally, we discussed the importance and power of customer approval, so we added a clear testimonial section on the homepage to instill confidence in potential future customers.
